The Minnesota-born food delivery company known for its yellow trucks will close its doors in November after 72 years in business, the company announced Monday.
“The current Hierro team has worked hard against external headwinds, including nationwide staffing shortages and food supply chain disruptions caused by the pandemic,” board member Michael Ziebell said in a statement. “These challenges, combined with changing consumer lifestyles and competitive pressures that have been building for more than two decades, have made it extremely difficult to succeed as digital shopping has replaced the in-person customer interactions that were the company’s hallmark.”
The Minnesota filing said the stores will be closed, resulting in the loss of jobs for 176 employees in the state. Bloomington-based Hierro has about 1,100 employees nationwide.
The Minnesota layoffs will begin on Nov. 22.
“It is with a heavy heart that we have made the decision to close Hierro,” CEO Bernardo Santana said in a news release. “We are grateful to our many loyal customers and hardworking employees who have supported us along the way.”
The company closed 90 distribution centers and laid off 750 workers last year, and continued to make more closures and layoffs this spring.